Begin your search of the AGOSR Open Access Database

Search

Reset
Results: 1
Cover Image for Identification of the Effective E-Promotional Tools on Improving Destination Brand Image View Article
Identification of the Effective E-Promotional Tools on Improving Destination Brand Image
Nader Seyyedamiri, Ala Khosravani
Jul 01, 2020
The aim of this research is to evaluate the effect of promotional tools on creating a positive destination brand image and attracting international tourists to Iran. Mixed methods were employed based on semi-structured...
Global Information Technology Computer Science and Information Technology IT Research and Theory
Published by: IGI Global